PACKAGING

Which packaging should you choose for wine, beer and local speciality products?

When packaging one or more wine bottles, begin by considering the intended use. A kraft paper bag is suitable for handing purchases directly to customers and makes bottles easier to carry after an in-store purchase. A cardboard carry case or gift box creates a more structured gift, while a wooden case offers a different style of presentation for a single bottle, a magnum or a multi-bottle selection. You can also explore a variety of cardboard packaging for wine bottles.

For beer, the number and format of the bottles will determine the most suitable packaging. Buffalo kraft cardboard carry cases are designed to hold four, six or eight 33 cl long-neck beer bottles. Wooden formats, such as the Silvio half-metre holder for eight beers or the Antonio metre holder for sixteen beers, provide an alternative option for gifts, promotional events or the festive season.

Creating and protecting gourmet gift hampers

Baskets, trays and gift containers allow you to combine bottles, gourmet specialities and accessories in a single arrangement. Their shape and dimensions should be selected according to the number of items, their volume and the desired layout. A rectangular basket makes it easier to arrange several items, while a round tray can provide a base for a gift selection or an in-store display. To prepare this type of assortment, explore our containers designed for gourmet gift hampers.

Protective packaging materials complete the arrangement by holding items in place and filling empty spaces. Pine wood wool, SizzlePak paper filling and polypropylene film meet different requirements depending on the contents and the desired finish. Curling ribbon can then add a coloured finishing touch to a basket or gift box. Before choosing, consider the weight, shape and fragility of the items being packed together.

Adapting your packaging range to your business

To build a consistent range, consider offering several levels of packaging: a bag for everyday purchases, a gift box or carry case for presents, and a basket for more elaborate arrangements. The available capacities can accommodate anything from a single bottle to a complete hamper prepared for Christmas, a corporate event or a business gift.

With Oplezio, you benefit from free delivery on orders over €50 excluding VAT. Customisation is also available on selected products, allowing you to adapt your packaging to your brand identity and business requirements.