Displays

Display stands for wine merchants to suit every retail space

Display stands group products by category and help customers understand the available range at a glance. A countertop format is suited to small accessories and additional purchases, while a larger display unit can create a clearly identifiable gift area. These stands are suitable for wine merchants, wineries, wine bars, delicatessens and food retailers.

Capacity varies according to the items being displayed. The natural wood Ermitage Display holds four waiter’s corkscrews, while the black-stained wooden Veneto Display accommodates twelve. For bottle openers, the Marcus stand is designed for twenty items. These formats make the range easier to organise and keep several products visible within a defined area.

Choosing a display stand for your product range

Before selecting a display, identify the category of products to be showcased and the number of items you wish to include. The Victoria Display holds 160 message cards, while the Maurice Display is designed for sixteen bottle stoppers. The Goa stand meets a different requirement by bringing bags and bottles together. Your choice will therefore depend on both the contents and the space available in your shop.

Several criteria can help guide your selection:

• the category and dimensions of the items;
• the number of products to be displayed;
• the intended floor or countertop location;
• the preferred material, including wood or cardboard;
• the finish best suited to your retail layout;
• the need for an empty or pre-filled display.

A compact stand can be positioned near the till to encourage customers to discover additional accessories, while a larger display unit can structure an entire retail area. You should also consider customer flow and the access required for restocking. A clear presentation should make the items easy to identify without overcrowding the display.

Creating a gift area with a complete display

Certain displays are supplied empty, allowing you to create your own assortment. Others are available with a predefined selection, such as the complete Saint-Alban display featuring twelve accessory lines. The Vercors display can be used to organise a counter dedicated to gourmet hampers and gifts. These different approaches allow you to adapt the installation to your range and operating requirements.

To select the display stands suited to your space, Oplezio provides 30 years of expertise and support from a dedicated customer service team. You can therefore organise your shop according to the products you sell, your customers’ purchasing habits and key retail periods.